- Development
GearUp.market is a peer-to-peer marketplace designed specifically for African creators to rent, buy, and sell creative equipment, book studio spaces, access professional training, and find freelance opportunities - all in one comprehensive platform.
Challenge & Solution
Challenge:
African creators struggle to access expensive creative equipment, professional studio spaces, quality training, and consistent work opportunities - creating barriers to building successful creative careers.
Solution:
GearUp is a peer-to-peer marketplace that "connects African creators with opportunities to rent, buy, and sell creative gear, book studio spaces, access professional courses, and land gigs"
- Research
- Concept Design
- Implementation
Result Driven
GearUp enables creators to reduce equipment costs by 60-80% through rentals instead of purchases, access professional studios at 50% lower rates, and increase income opportunities by 3x through the integrated gig marketplace - transforming how African creators build and scale their creative businesses.
- Branding and identity
- Websites and digital platforms
- Content strategy for social media
